Texas A&M Galveston Communications Services Brief With Five-Year Term
At a Glance Buyer: Texas A&M University Galveston Industry: Higher Education/Disaster Resilience/Public Research Location/markets: Galveston, Texas; statewide Texas focus through the Institute for Disaster Resilient Texas Primary scope: Communication and rebranding services for the Institute for Disaster Resilient Texas Key deliverables/channels: Brand identity, messaging, communication strategies, outreach materials, stakeholder engagement support, reports, briefs, web … Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
CMO Moves – Week of May 4, 2026
Highlights Gary Sun named Chief Marketing Officer at ID.me ID.me is a digital identity wallet that helps people verify their identity online. Sun joins as the company expands its network and pushes for broader adoption. The announcement points to brand growth, user adoption, and a more seamless verification experience as key priorities. Agency lens: The clearest near-term workstreams are brand strategy, adoption, product marketing, and messaging around trust, privac… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
The Marketing Priorities Shaping Domino’s Global Brand System
At a Glance Interviewee: Kate Trumbull, Executive Vice President and Global CMO Company: Domino’s Location: Ann Arbor, Michigan Website: dominos.com Industry: Quick-service restaurants, pizza, delivery, carryout, digital ordering Company Notes: Domino’s is a global franchise-led pizza brand with a major digital ordering and delivery business Best-Fit Agencies: Creative, social, loyalty/CRM, product launch, retail media, multicultural, brand experience Source: Ad Age Marketer… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
Signals Behind Zscaler’s Push for Message Clarity
At a Glance Interviewee: Sunil Frida, Chief Marketing Officer Company: Zscaler Estimated Revenue: $2.7B Location: San Jose, California Website: zscaler.com Industry: Cloud security Company Notes: Zscaler is a scaled enterprise SaaS security company with more than 9,400 customers and a broad Zero Trust platform story Best-Fit Agencies: B2B brand strategy, enterprise demand generation, executive communications, partner marketing, event and experience, paid media Source: CMO Jo… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
M&A Signals – Deals Announced Through April 29, 2026
Highlights Eli Lilly acquired Ajax Therapeutics — Deal value: up to $2.3B Eli Lilly is a U.S. drugmaker expanding its oncology pipeline. Ajax Therapeutics is a privately held cancer drug developer with an early-stage oral treatment for myelofibrosis. The deal supports Lilly’s search for next-generation cancer treatments. It also builds on Lilly’s blood cancer capabilities and could expand future commercial products beyond obesity. Agency lens: This is a pipeline-exp… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
Funding Signals – Activity Through April 28, 2026
Highlights Reliable Robotics raised $160M (Series D) led by Nimble Partners Reliable Robotics develops autonomous aircraft systems for commercial and defense aviation. The funding will accelerate deployment and scale production of its Reliable Autonomy System. That matters because the company cites more than 200 system commitments, a U.S. Air Force contract, and continued FAA certification progress. Agency lens: Commercial deployment, hiring, and production expansio… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
Texas Department of Transportation Public Awareness Campaign With Multi-Year Potential
At a Glance Buyer: Texas Department of Transportation Industry: Government/Transportation/Public Safety Location/markets: Statewide Texas Primary scope: Marketing and advertising for the Be Safe. Drive Smart. traffic safety public awareness campaign Key deliverables/channels: Campaign strategy, target audience planning, key messaging, campaign flights, public relations plan, campaign enhancements plan, campaign measurement and message evaluation, project schedule Budget: Not… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
Washington State University Google Ads Services for Pharmacy Enrollment Campaigns
At a Glance Buyer: Washington State University, College of Pharmacy and Pharmaceutical Sciences Industry: Higher Education/Healthcare Education Location/markets: Washington State; target markets include Washington, California, Oregon, Hawaii, Colorado, Arizona, Nevada, Michigan, Illinois, Wisconsin, Minnesota, New Mexico, Puerto Rico, Alberta, and British Columbia Primary scope: Digital advertising management and optimization for PharmD and Pharmaceutical and Medical Science… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
City of Santa Clarita Advertising Campaign Opportunity With $460K Tourism Scope
At a Glance Buyer: City of Santa Clarita Industry: Government/Tourism/Destination Marketing Location/markets: Santa Clarita, California Primary scope: Full-service advertising campaign for Visit Santa Clarita Key deliverables/channels: Strategic planning, media buying, creative development, campaign management, research, reporting, SEO, AIO, PPC, airport advertising coordination, visitor guide development and printing Budget: Not expected to exceed $460,000 Contract type/ter… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
CMO Moves – Week of April 27, 2026
Highlights Corey Moran named Chief Marketing Officer at Michael Kors Michael Kors is a global fashion brand within Capri Holdings’ luxury portfolio. The appointment creates an integrated marketing role across brand communications, content creation, and consumer data analytics. It also points to a sharper focus on customer acquisition, brand storytelling, and global consumer engagement. Agency lens: Clear emphasis on brand communications, content, analytics, consumer… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro
