CMO Moves – Week of May 18, 2026

Amy Martin Ziegenfuss named Chief Marketing Officer at Six Flags Entertainment Corporation Six Flags is an entertainment company focused on experiential consumer businesses. The move comes as Six Flags sharpens its commercial strategy entering the 2026 summer season. Ziegenfuss brings travel and hospitality experience from Carnival Cruise Line and Hilton, with a track record tied […]
Mike Bell’s Journey From Mission Thinking to Marketing Leadership

Executive: Mike Bell, Chief Marketing Officer Company: Everspring Industry: Higher Education Technology Company Snapshot: Everspring is a technology-first partner that helps universities drive enrollment and growth by connecting marketing, data, and platform infrastructure. Format: CMO Journeys Interview Why It Matters Mike Bell’s path to the CMO seat did not start with marketing. It started with […]