Oregon State Treasury Digital Marketing Services: Five-Year Term With Unlimited Renewals Option

At a Glance Buyer: Oregon State Treasury (Oregon Retirement Savings Board / OregonSaves)   Industry: Public Sector / Financial Services (Retirement Savings Program)   Location/markets: Oregon (statewide)   Primary scope: Digital marketing assessment + Digital Marketing Plan (Phase 1), with anticipated implementation/services (Phase 2)   Key deliverables/channels: Research + discovery; technical assessment; audience targeting approach; measurement/… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro

Clackamas County Integrated Marketing Campaign: $800K All-In Budget, Full Media Buying

At a Glance Buyer: Clackamas County (Tourism / Tourism Development Council)   Industry: Destination Marketing / Tourism   Location/markets: Mt Hood Territory (Clackamas County, Oregon); short-haul drive markets (about 300 miles)   Primary scope: Develop and execute a comprehensive, integrated marketing campaign (turnkey)   Key deliverables/channels: Strategy + creative concept; production; media planning & buying; digital/social/SEM/OTT-CTV/pr… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro

University of Utah Creative Services: Multi-Award Setup for Impact Marketing and Design

At a Glance Buyer: University of Utah (Sorenson Impact Institute) Industry: Higher Education / Impact (social & environmental Impact) Location/markets: Salt Lake City, Utah; U.S.-based operations required Primary scope: Marketing & design services in the impact space Key deliverables/channels: marketing strategy; website design/support; social content; graphic design; newsletters Budget: Not specified Contract type/term: Anticipated 3-year contract; multi… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro

NYS Dept of Agriculture and Markets Seeks Marketing AOR for New York State Fair and Fairgrounds

At a Glance Buyer: State of New York — New York State Department of Agriculture and Markets (Division of the New York State Fair) Industry: Public sector / Events & Entertainment (State Fair + Year-Round Venue) Location/markets: Syracuse, NY (New York State Fairgrounds); markets: Not specified Primary scope: Marketing, advertising, and public relations services for the New York State Fair and Fairgrounds Key deliverables/channels: Annual marketing/advertising plan; integ… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro

Travel South Dakota AOR for $8.5–$9.5M Annual Brand Marketing Spend

At a Glance Buyer: South Dakota Department of Tourism / Travel South Dakota Industry: Tourism / Destination Marketing (Public Sector) Location/markets: Pierre, SD (South Dakota; regional, national, and international audiences) Primary scope: Agency of Record (or Agencies of Record) across branding, marketing, and public relations services Key deliverables/channels: Omni-channel campaigns; creative + production; media planning/buying (TV/CTV/OTT, digital, social, audio, print… Get Unlimited NextBigWin Access Subscribe to become a NextBigWin Pro member and get access to all our exclusive content. Turn access and intelligence into your next big client win. Already a member? Login Subscribe to NextBigWin Pro