At a Glance
Buyer: Tennessee Board of Regents/The College System of Tennessee Industry: Higher education/public sector Location/markets: Tennessee; TBR institutions offer classes in 90 of Tennessee’s 95 counties Primary scope: Advertising, marketing, and communication services Key deliverables/channels: Campaign themes and messaging, creative ads, print, broadcast, web- or mobile-based creative, and web-based marketing Budget: Not specified Contract type/term: Contract begin...
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